Take a look at these photos Todd sent us of his new line, and see if you can get an inkling of how big it is already.
“I’m a pharmacist/entrepreneur/designer and then maybe a model,” Sanfield says. He’s justifiably proud of his pharmacy studies, but perhaps he’s downplaying how much of a model he is. He’s graced the cover of DNA magazine four times, as well as Têtu, France’s biggest gay magazine.
“I wanted to exercise my mind and build my mind — I wanted to be more on the design side of things,” Sanfield says, by way of explanation of why he decided to move from modeling underwear to making it.
Being a model to begin with has its perks when you are starting an underwear brand. “I just so happened to be able to model it myself. I mean, I had already done a couple of men’s magazines. And it also came down to finances.
Sanfield laughs, “It would be sort of cheesy to wear only my product all the time. I’d like to wear other people’s products just to show that there’s not much difference between my product and a top brand.”